Introduction Everybody loves freebies. We always look for free supplies that come with any purchase. Thus it is no surprise that most of the apps available on the internet are free of cost. Even most popular online services like emails are continued to be free. This ensures the loyalty and continuance of most of the customers. Why Free? For Android apps and similar other developers, the cost of developing mobile applications pose a serious challenge to keep their products free for all. The software platform, the number of employees working and other operating costs did not let them do so. However, competition from other apps and platforms make it difficult to sell their apps for desired prices. The lure of customers and popularity also force the app developers to provide their apps for free. In such a scenario, it becomes important for Android apps and iPhone app development companies to employ different strategies to gain revenues. There are fair chances that developers may taste success through their free apps. Currently, there exist statistics which suggest most of the revenue from mobile web apps comes from free apps. So here we will discuss ways or methods to make money from free apps. 1. In-app purchases. Mobile apps which offer services or entertainment use in-app purchases to make money. They provide special features, restricted content or advanced levels to those customers which buy them through digital money. Mostly used in mobile games and entertainment, they offer extra utilities through purchases. In-app purchases are excellent when popularity for any product or brand is very high. Developers must create an engaging app to make users buy online. 2. Offering paid membership or premium modules. Besides giving free usage, apps can design their premium versions which can be accessed through paid membership or modules. Consumers can get acquainted with software with basic features and later they can opt for higher features by paying for membership or premium modules. This can be seen in the field of anti-virus products, e-readers, office utilities suit and matrimonial sites. Such strategies aim in bringing niche clients and giving them a first-hand experience. After they got satisfied, they can move to a better and enhanced version for a payment. Developers must ensure a better version. 3. Selling merchandises Mobile apps can also promote merchandises based on their content or popular themes. Once the content or some figures get popular, apps can sell their souvenirs. In gaming, animation, fictional novels and entertainment industry such strategies often yield profits. They help in creating a brand for the app or their content. The developers must, therefore, create an engaging app which makes customers ask for the items. 4. Offering subscriptions Subscription based apps ask audiences to buy the membership for a limited time period or life to continue with browsing or engage further with the app. This method works well in areas where services are niche based or provide specialty services. Like newspaper websites, online content editing, streaming video services and online health and medicine. They ensure regular clientele for the specialized services. This creates a sign of loyalty for the app if the services provided are unique or excellent. Thus it requires a dedicated effort to attract and retain the customers. 5. Providing paid services. Many apps can provide generic and free content for all but require payment for any services customers want to avail. For example, an online fashion magazine gives information about current trends and popular demand to its readers but offer these items or accessories after making any payment. E-retailing and e-commerce business fall into this category. These are basically online retail shops which engage in those customers who have limited time and energy to go to market. Giving ultimate experience with variety and no technical glitches should be the motto for developers. 6. Advertising. Third-party advertising is the most common form of revenue method. Mobile apps and website can give spaces to other marketers who put up their advertisements. The developers gain profits by selling spaces at different rates. Many social media apps and websites run on this mode. The advertisement could be targeted according to customers who engage with the websites. It is used when services are generic and broad customer based. If the developer has a very large target audience, then they can provide for such advertorial spaces. 7. Sponsoring content Many apps let interested vendors use their platforms to promote respective products and services for a fee. This kind of sponsorship let developers generate revenue and passively promote a brand. Most niche based apps or websites use such strategies. Sponsoring is good for any specific feature that is popular with customers. But it must not interfere with content and its neutrality. 8. Referral marketing Referrals are often made where customers are guided for specific sites or products. Users are provided with numerous options and links to resources. This can lead to installations, videos or product descriptions. It is important that link is not outdated or spurious. It should also present the most relevant options to keep users engaged with the website. 9. Monetizing consumer data Every website or app collects or tracks user data. This makes the apps more responsive and relevant to frequent users. While this can improve the performance of the app, it is also a cache of valuable information to many marketers. Many web apps or websites like Google either sell it to third-party vendors or promote their own products based on customer usage. It may be questioned for ethical and legal issues, but this remains the most sought-after revenue form. Until it harms or interrupts a user’s life, this can be used to improve performance and revenues. 10. Loyalty programs Many apps or websites offer services to its frequent and dedicated customers. Such services include loyalty programs that offer discounted product and services or material incentives. Travelling and food apps industry often uses such incentives for frequent customers. These programs are given only to those customers that use a paid service or product. Such apps rely on dedicated customers who are ready to pay for a service or product. Developers have to rely on the demand of the service for such apps. The Verdict In the end, we can conclude that while providing free apps is difficult but surely not impossible. There is a huge market for free apps where customers pay only after trusting the product and the company. For such consumers, developers must develop an ever engaging app or website. It must gain their trust by reliability and appreciation through novelty. Free apps are opportunities for both the customers and the developers.
0 Comments
The world is moving at the speed of light, and so the technologies are. For the last few years, social networks have spread their wings at every corner of the world connecting millions of people and even more. It is impossible now to imagine a day without a Facebook or Instagram post adding on to the blogs and other social media that connect you and your fellows. It has now become a part of your everyday routine. Posting pictures before you eat, sharing how you feel, where you travel, what you love has become a priority, no matter what exactly are you feeling, what is the taste of food, or anything you share. But if somebody cares about you, and it does matter to him, i.e. the "social media" the more you add, the more it grows. You may not know the fact, but it's the harsh truth of any social media "they gross million dollars every day from your login and sign up." All they need your details to create your profile which adds credit to them. But with the increased risk of security, Many people are stepping back and prefer the anonymous social media over any other social media that asks for personal details. That, in turn, has geared the rate of your anonymous app development. It was not that easy to develop an anonymous app before, because of the authenticity but now even you can get your anonymous app developed just like some of the top app developers came up with Sarahah, Popcorn, Whisper, and Yik Yak. Before you start your android app development, make sure you know all about anonymous social media app works. What is Anonymous App? An anonymous app is one of the trending platforms to connect people and their interests, considerably a secure media. One you want to mask their identity and still enjoy sharing their mind freely, without the risk of being judged. They are mainly of two types: i. Chat based anonymous social app, where you can chat with anyone across the globe either individually or in a group. None of you is aware of each other's details. ii. Anonymous social media platforms, here you can share your interest or anything in your mind without any hesitation or shy, speak out the real you and forget the world as they can never know it's you. How Can Anonymous App Identify Its Users? End User: In this anonymous app, one can’t find users profile, photo, workplace, and other personal details. One can only recognize someone only by their post of chats if they wish to share. For instance, they are not allowed to access their profile but can manage the posts. This social media platform is not at all different in the front end aspect, but preferably the friendly backend is best for those who do not like to open up, the app does not require user’s personal details. Developer: You being the admin of the anonymous app, will be notified, whenever a user likes any post, or share anything. Push notification will help you identify users. Which you can further, add filters to know whether it is login or non-log inactivity. a. Non- Login Networks End-user: Will not be able to connect with the same people but can access every other thing of their interest. Although personal details are not required an illusion or profile is always created for users identity, which one cannot access without logging in Developer: You can only identify the uses by their IP address but still cannot get the personal details. b. Login Anonymous Social Networks End-user: Once a user has signed up a unique passcode is assigned to log in, don't worry your details are still private. Similarly, you can recognize others with their ID token or name assigned to stay connected. Developer: A passcode gets linked with the user's device once they log in, and geographical position helps you to identify them. How does Anonymous Apps feature Chats? You might have used many anonymous platforms, which let user chat without some third-party plugins. Some networks make use of the encrypted messages while other uses unencrypted message How Content Sharing is done on Anonymous Apps What people usually think is, the main aim of an anonymous social networking application is to give a secure space to the users. And so these anonymous social platforms have become the first preference nowadays. One can share their post, pictures, and texts through messages individually to a particular person, and the best part is the chatting, these apps never store chats it eventually disappears For this very reason, as you are to be the app developer need to develop a high user engagement app to help the user get a friendly environment. The user does not know the other users in the app. Here are some of the features you can employ in your anonymous social media app to stand out of the crowd: 1. Geo-locator Adding geo-locator not only helps locate users but will also help the users to join different groups based on the geographical location they wish to. It also helps to create a private room for the group of users from the specific area. Moreover, it will also help to locate the spa accounts and accord actions. 2. Record spam and violating bodies It will help the user report the user who bullies them or violate their feeling over social media. Although personal information is still secret, there is some negative character who always finds their way to harm others. If one would store records spam cannot enter the app ever again. 3. Events and activity Organizing events, activities, groups not only give the user similar feeling of other social media but also help your app pull more users, however, enhancing the growth of your app. Games, polls, competitions can be one of them. 4. Self-reliant It should be entirely self-sufficient which allows the user to control their post, comment or likes. The app should not ask for any information from the users to make them feel the anonymous platform. The user should also be allowed to delete the message whenever and whatever they want to. Measure you should care while developing an anonymous social media app: Looking at any anonymous app you would wish to have one which is better than the existing, but there are some of the basic things you should always take care no matter it's an Android applications development or an iOS: 1. Your app should assure the users about their secure anonymity and the stuff they share. 2. Keep it secure from the hacker or other cyber-crimes. Moreover, the in-app spam, i,e the bullying and spam bodies harming other users. 3. The users should be allowed to report for their inconvenience. Well, this not only creates an anonymous environment but also help you take the lead in the world of social media apps. You can hire an app developer to get your anonymous app developed. Remember that switching doesn't mean dropping web development. Instead, you may put a more significant amount of your time into mobile applications. Most mobile app developers have more than one range of abilities and the interest for good web engineers wouldn't leave later on. Mobile improvement can be a scary mammoth, and it tends to be an alarming jump in the making. It is undoubtedly justified regardless of the money invested, however, and we will examine a few procedures to do this switching significantly less demanding. Mobile Designers are in a profitable business: It is particularly detectable for littler scale independent designers. It's harder to persuade little spending customers of the esteem decent web designer offers nowadays. It is somewhat because of the measure of modest DIY choices accessible (WordPress, Wix, Squarespace and so on.) which will fulfill numerous customers' requirements. As of now, there are no comparable choices accessible for mobile applications that would give a sufficient answer to the lion's share of situations. It implies custom arrangements should be assembled which suggests more investments. It has been observed that a few clients (the individuals who don't comprehend the esteem value or have not had it conveyed to them all around ok) regularly shrug off a site that expenses above a thousand USD. There is recognition that sites are shoddy and straightforward to assemble and that if you can't do it, then someone else will have it. Such an observation doesn't appear to exist for mobile applications. There is a reasonable and practical statement regarding mobile apps. It will frequently surpass five thousand USD and once in a while have the cost addressed. An expansive piece of this is tied in with conveying esteem. It is substantially less demanding to improve the situation for mobile applications. Regardless of whether you're not working autonomously, mobile app developers are regularly paid greater pay rates. Few websites record the normal compensation for a mobile application designer as approx. $71,000 USD every year versus $53,000 USD approx. for a web development designer. There is an onerous requirement for Mobile Engineers It's a dependable fact that tech-related aptitudes are sought after, as a software engineer you will infrequently wind up stuck without an occupation. However, this is particularly valid for versatile advancement. There is enormous interest for mobile engineers. The lack, be that as it may, has a lopsidedly huge effect on mobile. The reason is – while the engineer deficiency may keep organizations by and large from moving quicker, the absence of mobile designers keeps organizations from incorporating the fundamentals (for instance dispatch an application, when your rivals as of now already completed it). Curiously, the one that tops out that list is Hypertext Markup Language Five mobile app development. You Can Utilize Your Current Web Advancement Aptitudes The potential for HyperText Markup Language five mobile application improvements has been already examined to surpass local applications later on. HyperText Markup Language five mobile applications use web advancements, for example, HyperText Markup Language, JS and Cascading Style Sheet to make an encounter like that of a local app. You can even submit HyperText Markup Language five mobile applications to application stores and have client s introduce them only like a local application. Before, local applications have commonly performed superior to HyperText Markup Language five applications yet this distance is getting littler and littler. With great systems like Sencha Contact and devices like PhoneGap, it's difficult to differentiate between the two. It makes an alluring choice for designers who as of now have involvement in web improvement, however not in mobile. Individuals are moving to smartphones: There's a ton of fascinating certainties in there, the general pattern, however, is by all accounts mobile app development is building quickly. In 2011 to 2012 advanced mobile phone possession ascended from about 30 percent to about 50 percent and after that to approximately fifty-six percent by 2013. Nielsen reports that in the US superior phone possession is at an enormous seventy percent and above. Mobile Applications are quicker-witted than Web Applications The idea of mobile applications gives an excellent deal chance to exploit – most outstandingly that they are mobiles. Individuals have smartphones on them about as much as they wear garments. People groups' lives are coordinated so nearly into their gadgets that we can make some extremely interesting customized includes by exploiting:
There are numerous open doors where access to an application could enhance people group's lives; on mobile, this is accessible to them at all occasions. Offer on the Apple Application Store and Google Play: Possibly stage particular application stores will stop to exist later on. However, for the present, they are an advantageous dissemination technique and the ideal approach to make income through direct application deals. Presenting your applications to the application stores takes into consideration discoverability, simple payment alternatives, and a prime spot only for you on the client's home screen. The ideal way to start: There are various ways you can take for creating mobile applications. Planning out the method suitable for you will rely on your objectives, improvement condition and foundation. Extensively, here are few alternatives which you need to submit applications to the application stores and have them introduced locally on a client's gadget:
Read More: Cloud Computing with PhoneGap: Perfect Hybrid Framework Solution What would it be a good idea for me to begin? Luckily, regardless of what your decision there is a lot of mobile app development instructional exercises and books accessible. We are discussing a few of them:
In case you're more into books, you may jump to look at Programming in Objective C. If you do not mind waiting somewhat longer, then you can check out the "Programme in Quick (Engineer's Library)"by a similar writer.
Conclusion: The objective is pretty clear. The primary focus today should be shifting from mobile to web development. However, by no means, web development should be halted. Everyone is switching to mobile today and looking to check everything on their phones. Hence, web development becomes that much important. Mobile applications, and also sites, are the most recent wilderness for new businesses. Organizations need to choose whether to pick a local app or a responsive website, as opposed to endeavoring to realize what every stage brings to the table. The reason is straightforward. The guests, who are getting to your site through a PC, likewise need to get to your image through smartphones as well. Hence, the importance of mobile app development is paramount. Applications are the quickest method for connecting with clients, much the same as a promotion or a site. We can't banter around one versus another. In any case, organizations require both for clients who are perusing in a hurry or on their PCs. Here we will look at the possible causes why Mobile and Website are vital:
Your business can stand out enough to be noticed from both work area's webpage and mobile site. Even though you are building up a responsive website, you need to connect with clients through a mobile app.
The responses to these inquiries rely upon if your item esteems a mobile compatible or a web-first system. It is necessary to test an activity crosswise over mobile stages The iOS and Android are the two stages when we are talking about mobile app development. When you don't know which mobile platforms you need to target first, you ought to settle on a responsive site. A responsive section empowers Android, iOS, and other mobile working frameworks to interface with the brand and gives a similar ordeal. The Characteristics that is essential in a Mobile Application
Individuals never consider pretty much highlights stacked in the application, once it is free from a promotion. As per the client's perspective, 'no advertisement's is the genuinely discretionary trademark. It is conceivable to energize positive feelings with normally hued pennants. In any case, one can need to separate promotions and make it less exasperating. What Characteristics Should the Site Have?
Once your ".com" address is immediately taken, you ought to abstain from utilizing the ".net" form or hyphens, as these pursue away your guests. It is best to look for the ideal ".com." by taking enough time.
A large portion of us needs to know how to make better versatile applications or sites. There is an exact response to this issue. Having better client encounter configuration gives a superior reaction from the benefit of clients. The configuration can affect a rich and connect with client encounter and a straightforward conveyance, particularly for a start-up. Conclusion: Is It Worth Procuring a Mobile and Web Advancement Organization? Having both mobile applications and sites is imperative for new businesses, once they need to run an active market. Sites get the crowd for new companies, while applications guarantee their future. Regardless of whether it is an application or a website, both are the establishment of all advanced promoting and different components. Hence, enlisting a mobile and web improvement organization is an absolute necessity. Some noteworthy organizations give great improvement benefit by thinking about the most recent norms and strategies. By contracting them, you will be ready to accelerate your site and application dispatch and in this way, help your business. Wonder why it is said that having a website for your business enhances ROI? It is the current trend in the market to have a website for business. No matter how small your business is, you could always rely on websites for betterment. We all know the famous benefits offered by websites: branding, direct marketing, 24x7 availability, online presence, customer engagement, lead generation, etc. But do you wonder how the web development companies manage to deliver the best websites to each client? Apart from the popular and obvious benefits of web development companies such as cost-effective, quality products, great service, great support system, decreased turnaround time, etc., there is one more benefit. The web development companies hire only the best in class resources. Imagine a team of skilled resources from different technical backgrounds working under the same roof! Any web development company faces certain challenges
Read More : Top 7 Web Development Trends To Follow In 2018
Conclusion It is important to assemble a good web development team to offer the best web app solutions. Organizations must hire a web development company that has skilled and experienced resources in designing, development, and testing. |
AuthorThe NineHertz is an eminent mobile app and web development company with 8+ years of experience. Archives
March 2019
Categories
All
|